As Cosmoprof Asia is returning to Hong Kong from November 14 to 17, 2023, Claudia Bonfiglioli, General Manager of Informa Beauty [1], co-organizer of the event, in partnership with BolognaFiere, takes stock with Premium Beauty News on the dynamics of beauty markets in Asia and North America.
Claudia Bonfiglioli, Informa Beauty
Premium Beauty News – After having held its previous edition in Singapore, Cosmoprof Asia is returning to Hong Kong in November. What do you expect?
Claudia Bonfiglioli – We are delighted to be welcoming Cosmoprof Asia’s international communities back to Hong Kong for the 26th edition of our world-class beauty show. The event will be taken place across two venues: Cosmopack Asia will be held from November 14 to 16 at AsiaWorld-Expo, gathering the main global leaders of the supply chain; meanwhile, Cosmoprof Asia, running from November 15 to 17 at the Hong Kong Convention & Exhibition Centre, will feature the most innovative beauty branded products dedicated to retail and professional distribution channels.
As the world returns to pre-pandemic norms, we are already seeing buyers and suppliers flocking back to their favourite Asia-based show for business and knowledge. As the region’s most awaited and respected beauty event, we expect a good turnout in Cosmoprof Asia 2023 in Hong Kong. More than 2,000 exhibitors are attending the show, and over 60,000 visitors are expected. The exhibition area, reaching 100,000 sqm, will once again be the home of the leading beauty brands and most innovative suppliers of the Asia-Pacific region.
Further indicating the international presence of this year’s show, more than 20 Group and Country Pavilions will be present, including Australia, France, Germany, Japan, Korea, Poland, Singapore, Spain, Switzerland, Thailand, Turkey and the USA, among others.
Premium Beauty News – What about the other shows in Asia?
Claudia Bonfiglioli – Held on 12-14 May 2023, China Beauty Expo confirmed its leading position in the industry, attracting both local and international players, with over 3,200 companies from 40 countries participating. Country pavilions from France, Korea, Germany, Italy, Spain, Singapore, and Japan were also present. China is the second-largest consumer of beauty products in the world, and the show attracts all the world’s leading companies. The next edition will be held on May 22-24, 2024 at the Shanghai New International Expo Center.
Also in the Asia Pacific Region, the second edition of Cosmoprof CBE ASEAN — a collaboration between BolognaFiere Group, Informa Markets and China Beauty Expo (CBE) — took place from 14-16 September 2023 at the Queen Sirikit National Convention Centre (QSNCC), Bangkok, Thailand. The event was a huge success with more than 1,000 exhibitors and 13,255 attendees. The next edition will be held on June 13-15, 2024.
Eventually, Cosmoprof India 2023 will be held at the Jio World Convention Centre from 7 to 9 December. Year after year, the event arouses growing interest in operators: Cosmoprof and Cosmopack India reflect the dynamism and development of the Indian industry. More than 450 exhibiting companies and brands and over 9,000 visitors are expected. The total exhibition area will also increase, rising from 10,500 square metres in 2022 to 15,000 square metres in 2023.
Informa Beauty also provides opportunities in each individual market with the Cosmobeauté series, held in Vietnam, Malaysia, and Indonesia. These events are designed for companies that are already established in ASEAN and wish to increase their penetration in the local market.
Premium Beauty News – The next big news is the launch of a Miami edition of Cosmoprof North America, which will complete the Las Vegas edition.
Claudia Bonfiglioli – Indeed, in 2024, Cosmoprof’s presence in the United States will benefit from a new event, Cosmoprof North America – Miami, which will take place from January 23 to 25, 2024. By adding a new location, we can expand the reach of these events and attract a wider audience, including professionals and buyers from the East Coast and Latin America.
The next event on the calendar is in Las Vegas, with the 20th edition of Cosmoprof North America, 11-13 July 2023 at the Las Vegas Convention Centre.
Also note that in 2024 Cosmoprof will add another fundamental step for the international beauty community. A new Cosmoprof event in Saudi Arabia, scheduled to take place in Riyadh on November 27-29, will accompany companies to discover new business opportunities and market trends of the Middle East region.
