L’Oréal has entrusted Albéa Tubes for the packaging of its new Cool Silver range. The new Grey Sublimating Treatment corrects yellow hues and strengthens the fiber of weakened dark grey hair. The ready-to-use, reusable treatment is enriched with Cool Silver pigments to neutralize unwanted highlights and ceramide for visibly healthier hair.
L’Oréal has selected the (RE)flex sleeve with a 40 mm diameter for its premium high-gloss, metallic finish.
Aligned with L’Oréal strong commitments and sustainability roadmap, (RE)flex is a RecyClass certified web that can be recycled in the HDPE recycling stream.
“This responsible tube packaging is ideal for beauty or personal care applications as it allows many creative decoration options such as flexography, digital, cold stamp and perfectiseam,” says Albéa Tubes.
