Supermodel Bella Hadid is the latest celebrity to debut a new neutral-blonde ‘do—one with a more marketing-friendly name than "dirty blonde." Hadid would like to welcome you to the era of "Aspen blonde."
What exactly is "Aspen blonde?" Hadid’s colorist, Jenna Perry, told Vogue she lifted Hadid’s previously deep brown tresses to pale blonde, then mixed in additional color to create the beige-meets-gold hue she’s calling "Baby Bella" or "Aspen Blonde."
Why Aspen? That’s where Hadid debuted the look, attending her sister Gigi’s Guest in Residence pop-up shop in the ritzy Colorado vacation spot earlier this week. ‘Tis an appropriate name for a style that’s meant to look "virgin and natural," as Perry put it, but runs up quite a bill to perfect.
Instagram/@bellahadid
Instagram/@bellahadid
Hadid isn’t the first style icon to show off a brownish-blonde hair color this season; earlier this month, Kim Kardashian darkened her infamous platinum waves in favor of an ashy honey blonde that might not scream "natural" as much as it does "expensive." Aspen would certainly approve.
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Don’t go dyeing with abandon unless you have the Hadid budget to match—or you’re committed to sticking with an Aspen blonde look through the next trend cycle. Hadid might be loving life as a blonde for now, but she’s a notorious shapeshifter when it comes to her hair color; in 2016, she said the darker looks sit best with her spirit.
"I just have a darker personality," she told Allure. "And my sister being blonde and me being brunette, it’s a good separation. I put a blonde wig on and think it would be fun to go back, but I’m happy with my hair. Blondes are so angelic. My sister can get away with anything."
From: ELLE US