Joy Group (Shanghai Juyi Cosmetics Co., Ltd.), a foremost multi-brand beauty conglomerate in China, has finalized its purchase of Foltène, an Italian dermatological hair treatment label.
Established in Milan in 1944, Foltène is celebrated for its science-based history and cutting-edge advancements. The label created two exclusive active blends, Tricosaccaride and Tricalgoxyl, that encourage hair to appear denser, more voluminous, and more vibrant. Foltène’s primary range of offerings concentrates on wholesome hair development and mending of hair and keratin, encompassing various segments like anti-hair fall vials, gender-specific hair thinning shampoos, eyebrow and lash serums, and nail conditioning treatments.
Currently, the label is available for purchase in over 30 nations.
The purchase includes Foltène’s complete brand operations, including the trademark’s assets, its international distribution system, and the research facility situated in Italy.
“As understanding of hair and scalp wellness progresses, we observe considerable possibilities for future growth. With its substantial science-backed foundation, top-tier exclusive technologies, and extensive product assortment, Foltène has gained the confidence and acknowledgement of patrons worldwide. This purchase grows our presence in the hair and scalp wellness market and allows us to deliver sophisticated, scientifically supported options to a wider array of consumers,” commented Allan Liu, Chairman and CEO of Joy Group.
Joy Group’s range of products already extends across several beauty sectors, such as colour makeup, hair and scalp solutions, and dermatological skincare. Its brand names consist of Judydoll, Joocyee, Biophyto Genesis, René Furterer (China business), and now Foltène.
