The producer of fragrance and beauty ingredients has inaugurated a fresh Fragrance & Beauty location in Guangzhou, China.
Via this investment of approximately CHF 40 million, Givaudan intends to enhance its competence in order to provide better services to its clientele, both local and regional.
The novel establishment, built on recently procured land spanning around 30,000 square meters, will feature a creative centre that will accommodate assessment, marketing, sales, and application teams, in conjunction with innovative perfumers and fragrance analysts. The space will also present a heavily mechanized production plant to assist the brisk and varied expansion of Givaudan’s fragrance operations within China.
Roughly 150 employees are projected to move from the current location to this innovative complex in the coming two years.
“This commencement is a significant moment in our continuous dedication to China, underscoring our faith in the market’s capacity and our aptitude to make investments for sustainable advancement. It embodies the essence of originality and superiority that propels Givaudan globally,” stated Gilles Andrier, Chief Executive Officer at Givaudan.
“China remains vital in influencing the trajectory of Fragrance & Beauty. Our fresh plant in Guangzhou will elevate our inventive skills, grow our manufacturing volume, and fortify our competitive advantage within the market to bolster our commercial results,” added Maurizio Volpi, President Fragrance & Beauty.
“Through this calculated financial commitment, we are drawing our patrons in China even nearer to the epicenter of Givaudan’s ingenuity and proficiency. Supported by a pair of inventive hubs in Shanghai and Guangzhou alongside a pair of production locations in Changzhou and Guangzhou, our scent division will hold an unmatched presence and skill within China, allowing us to assist our clientele and optimally capture the burgeoning opportunities of this vibrant marketplace,” emphasized Yaling Li, Head of Fragrances China & Korea.
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