The 55th edition of Cosmoprof Worldwide Bologna closed its doors on Sunday March 24 with excellent results, according to the organizers.
The B2B event hosted 3,012 exhibitors (+4% compared to 2023) from 69 countries and welcomed a stable number of visitors from 150 countries (248,500 visitors compared to over 250,000 last year). In this context, the presence of international stakeholders has registered a significant growth, with an increase by 9% compared to last year.
“It was an extremely positive edition, confirming the effervescence of the market, and above all the strategic importance of Cosmoprof for international operators,” declared Gianpiero Calzolari, President of BolognaFiere.
According to Euromonitor International, global sales of cosmetic products will exceed a value of 670 billion dollars by the end of the year, with an average annual growth of 9% expected for the next four years.
The organizers also said the new opening dates – with all pavilions opening on the same day — were particularly appreciated by exhibitors.
“The Cosmoprof format has once again demonstrated that it can adapt to the needs of companies and operators for the development of the sector,” highlighted Enrico Zannini, General Manager of BolognaFiere Cosmoprof.
In the coming months Cosmoprof will be held in Bangkok, Las Vegas, Hong Kong, Mumbai and Miami, before returning to Bologna again from 20 to 23 March, 2025.
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