Jo Malone London partners with Paddington for a series of scented gifts

Jo Malone London partners with Paddington for a series of scented gifts

The British fragrance house, which belongs to The Estée Lauder Companies, has collaborated with the famous little bear Paddington, for a series of limited-edition scented gifts.

At the heart of this collection is a cologne that celebrates Paddington’s favourite snack, the marmalade sandwiches he hides beneath his famous red hat. A refined take on the most British preserve, Orange Marmalade blends warm woods with orange zest to create a marvellous, golden fragrance.

In addition to the cologne, the Jo Malone x Paddington range includes four limited-edition gift collections — including one presented in a special trunk design, inspired by Paddington’s suitcase — featuring Jo Malone London favourites across cologne, home and bath & body categories.

A childhood favourite and now our latest collaborator, Paddington conjures up cherished memories of fun-filled summer trips by train, exploring the British countryside and coastline — always with a picnic in tow. And when it comes to our Orange Marmalade Cologne, really there was no other choice of partner we’d rather share our scent with — or marmalade sandwich, come to that,” says Jo Dancey, Global Brand President.

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