Neuroscience takes on the Brazilian perfume market

The connection between perfume, emotion, and neuroscience also appeals to Brazilian brands, which view these developments as a valuable opportunity to deepen customer loyalty. According to Claudia Cortez, Givaudan’s Science and Technology Manager for Latin America, the integration of neuroscience…

Rissmann presents its new box models

The German manufacturer recently presented two new gift box concepts. A new collection of folding boxes The new Pure collection is a 2-in-1 concept that merges a display box with an integrated inlay. Crafted from two different pieces of premium…

“Mountainhead” Channels the Absurdity of the Tech Bro

Save this storySave this storySave this storySave this story Four tech billionaires walk into a mansion. It sounds like the setup for a punch line, but it also forms nearly the entire conceit behind “Mountainhead,” a savagely entertaining but somewhat…

What Isaac Asimov Reveals About Living with A.I.

Save this storySave this storySave this storySave this story For this week’s Open Questions column, Cal Newport is filling in for Joshua Rothman. In the spring of 1940, Isaac Asimov, who had just turned twenty, published a short story titled…

Jarvis Cocker Is Out of the Rain

Save this storySave this storySave this storySave this story This month, the beloved British pop band Pulp will release “More,” its first new album in twenty-four years. Jarvis Cocker, the band’s founder, lyricist, and front man, has engaged in innumerable…