
Shavo Odadjian’s 22Red Brand Is More Than Cannabis: It’s About ‘Bringing Light’ To Art (Exclusive)
View gallery Image Credit: Courtesy of 22Red There’s something more to Shavo Odadjian‘s 22Red than high-quality cannabis. The lifestyle company started by the System of a Down bassist “didn’t start as a weed brand,” he tells HollywoodLife in a conversation…