The new Chanel 2.55 bag by Mathieu Blasi is already being called the main it-bag of the season – and not only because of its status. For his debut at Chanel, the designer changed the very logic of the iconic bag for the first time in a decade: now its shape is not fixed. Thanks to the built-in frame, the 2.55 can be wrinkled, compressed and left half-open – it seems as if it has already lived its life. The iconic details – quilted leather, chain, recognizable silhouette – remain, but now work differently. And it is this thoughtful “imperfections” that make the new version the most talked-about bag of spring 2026.
Chanel
Advertising.
Chanel
Behind this slight negligence lies a precise construction. For the first time, the brand integrates a thin wire frame into the leather, which allows you to change the shape manually. You can slightly squeeze the corners, pinch the flap or leave the bag open – now its appearance is not predetermined, but is shaped by the owner. The idea of the it-bag is changing: if before it was a question of perfect shape, now it is about dynamism and individuality.
Chanel
The bag comes in two sizes — 24×16 cm and 33×22 cm — and is made of lambskin in black, caramel, silver, and burgundy. Inside, everything is familiar: a double flap, several compartments, and pockets. All the novelty is on the outside, in how the bag interacts with the body and changes at the will of the owner.
Chanel
At a time when fashion is looking for new ways to express itself, the updated 2.55 offers a simple but powerful idea: not a ready-made shape, but the ability to create it. And that's why it already has every chance of becoming the main it-bag of the season.